Directory Submission Software -
Comparison Table & Mini
Reviews
What
exactly is directory submission software? Quite
simply, it's software that helps you submit your
website to web directories (or link directories), simplifying
much of the tedious research and typing that used to dominate
manual submissions.
So, are they worth the money? To
be honest--some are, some aren't. A good one will
let you do in an hour what used to take days. A good
one will come loaded with website directory listings and
keep them updated regularly. A good one will let you set
up multiple, rotating title and description text for each
project, ensuring your link building looks
natural.
Alright.
So,
which ones are good? Glad you
asked...
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Website |
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$78.95
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Our "Top Pick" for a number of reasons:
submit to both website directories
and article directories,
super fast Turbo mode, great
video demos, and free to try...
(
read REVIEW)
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Website |
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$97.00
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Does most everything you want in a
directory submission program, with a couple
of pleasant surprises. But price is
steep; fewer overall directories than
our Top Pick... (
read REVIEW)
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Website |
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$34.50 |
Key features are all there in a simple,
intuitive package. Couple that with an
unbeatable price and a 15-day free trial,
and what's not to like? Well, there is that
one thing... (
read REVIEW)
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$29.95
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Easy-of-use and satisfaction guarantee
are highlights. On the downside, fewer
directories and no ability to handle
multiple website titles and descriptions
hurts... (
read REVIEW)
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... because we've been all over the Web
comparing services and putting companies through their
paces. Before we go any further, keep in mind that these
are semi-automated directory submission programs we're
talking about; fully automated is not possible due to one
simple fact--the directories won't allow it. And any
software manufacturer who tells you otherwise is being
less than honest--not a good way to start a
relationship.
 Why Submit Your Website To A Web
Directory?
We're all looking for the same thing:
increased traffic flow to our websites. Whether your site is an
income generator or an altruistic endeavour, eyeballs matter.
And generating web traffic to your
site is three things: 1) a science, 2) an art, and 3) not
easy.
One thing that falls under the category
of 1) science and 3) not easy, is the activity of submitting
your site to so-called web directories, or link directories.
These are sites that categorize and sub-categorize
other website so that folks can manually find the
information they're looking for. Think of them as yellow
pages of the internet. Unlike pure search engines which
link to web pages based on keywords, a web directory or link
directory usually bases its categorization on whole websites
rather than individual pages. In addition, a web directory
often employ human editors who review each such website before
inclusion is granted.
Web directories range from the well
known, such as the Yahoo! Directory and the Open Directory
Project (known as Dmoz), to the obscure--with thousands of
directories in-between. Not so obscure is the near
universal agreement of  webmasters around the world that submission to
(and acceptance by) web directories is a critical part of
search engine optimization, or SEO. Here's why:
- Traffic is generated "naturally"
by folks seeking out information within a given directory,
finding the listing of your website under their search
category, and following the link to your
website.
- The mere acceptance of your site
into a web directory generates a backlink to your site.
These backlinks, cumulatively, have an influence on the way
Google and the other search engines view your site; the
more and better backlinks, the greater the improvement in
your site's search engine rankings.
So, we see that listings in web directories
or link directories can be most helpful as part of your
overall SEO program. But...
How Does Directory Submission
Software Help?
A good directory submission software
program can help by saving time, money, and hair-pulling
aggravation. The typical web directory or link directory
requires that you first
- find them, then
- locate the appropriate category in
which your website fits, then
- fill in some details on a
submission form page (details like the
title of your site, a description, relevant keywords
or "tags," your name and email address, and often
times a password).
Click "submit" and repeat the whole process
with the next directory--only this time vary the
title and description so as to ensure that your link
building looks natural and so the search engines don't
penalize you for too much 'duplicate content.'
Do 10 or 20 directories in this
manner, and you'll be ready for either a six pack... or
psychiatric counseling.
 There's A Better Way - Directory Submission
Software
A good directory submission software
program comes pre-loaded with directories, so there's no
hunting for web directories or link directories one at a time.
A good one will auto-fill the category (which you've supplied
in your website profile set up), auto-fill the submission form
(again, with data you've supplied in your website profile set
up), and leave you with nothing to do but click once or twice
to move to the next directory in the list. Suddenly, what used
to take days now takes hours; what used to take hours now
takes minutes.
But There's Good, And There's
Bad
As we've implied throughout, there are
the good directory submission software programs. And
then again, there are the not so good programs. We've
selected the most popular such programs; given each the road
test. The result is a comparison table--and an in-depth
review of each program.
We trust this information will prove
useful. As website developers ourselves, we understand that
you're on a learning curve. Honestly, we are too. Sometimes it
seems like it's never ending. Anyway, we tip our hats to you;
wish you the best. And we hope that our reviews will help
contribute to wise investments in your internet
enterprises.
--D. Alan Carter
P.S. Want to know which directory
submission software program we use ourselves? Think "Top
Pick."
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